Business Strategy

We help AEC leaders gain clarity of direction by designing business strategies that achieve greater collaboration and strategic growth. We support firm operations by working closely with leaders to assess the organization, identify strategic problems, design solutions, and move teams forward.

Clarity of Direction

Assessment

On every project, we start with an assessment to understand the organization. This yields valuable information that informs our work together, allowing us to approach each collaboration with greater intention and awareness.

Practice Management

We work across business systems on firm management, operations, people, culture, marketing, business development, and business model design. We are particularly interested in partnering with growth-minded individuals & teams.

Workshops & Retreats

We lead leadership groups, committees, and staff through facilitated conversations. Working closely with firm leaders, we plan, design, and guide conversations toward solutions-focused outcomes, ensuring participants feel highly engaged.

Strategy Sprints

On a selective basis, we take on project-specific strategic problems to lead teams through strategy sprints. This isn’t strategic planning but a fast-track path toward setting goals, mapping solutions, building a roadmap, and moving to action.

What people are saying

Je’Nen’s understanding of the nuances of the architectural and interior design profession made her an ideal collaborator in building our leadership retreat agenda. She took the time to really understand what was on our leader’s minds before our session, and she came very prepared with creative and meaningful activities to draw out insights. Her facilitation style struck just the right balance between direct guidance and stepping back to allow for an organic flow.
— Diana Davis, AIA, LEED AP, Managing Director, Perkins&Will
Je’Nen’s effort with RATIO has been invaluable in guiding management and training discussions. Her expertise in navigating sensitive topics and understanding industry trends has helped our team grow immensely.
— Lora Teagarden, AIA LEED AP, Senior Associate, RATIO
Apostrophe Consulting designed and facilitated a stellar Executive Women’s Luncheon at WLS 2022. The content, attendee engagement, and tactical take aways left a lasting impression on all who participated. Through AIA’s partnership with Apostrophe, we were able to push the needle on cultivating more equitable workplaces in the profession.
— Jenine Kotob, AIA, Senior Director, Career Advancement, AIA
Je’Nen is a thoughtful and patient consultant; skilled at collaborating with the various creative personalities that can be found in the architectural realm. She is a patient listener, thoughtful at prioritizing the discussion, and effective at driving everyone to decisions and actions.
— William Long, AIA, Red3 Group